I am an investment banker. I meet with buyers and sellers all the time. Many of them have hard collars. I always thought how? Maybe they had more expensive shirts. Then I bought metal racks. This helped keep the collar flat throughout the day. But that didn't help the collar stay upright. I finally bought Wurkin magnets. I was concerned if they would work, if they would take a long time to align with the metal supports, etc. But to my surprise, I found that they are very easy to use and completely change the look. I have many shirts with cuffs. The collar has always been a problem. Now I can start reusing them. Thank you Wurkin I just don't understand why retailers don't offer them as shirt accessories. I plan to order 8 sets of coasters and magnets as New Year gifts.