I like that it's easy enough anyone can use with little knowledge or training necessary; also there are many tutorials available online if you would find yourself stuck (which happens sometimes).
It is difficult at first but gets easier when using more often! Honestly this platform has made managing my business so much simpler than running everything myself from beginning-to-end which used take time/effort otherwise spent elsewhere doing other things such as client management; customer support via email only instead of responding individually by phone call - saving me money each month while making sales grow exponentially without having employees help us out anymore!!