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Review on Zintro by Ryan Larson

Revainrating 5 out of 5

Great tool for market research, just needs better initial support

There are many features to love about this platform but if you want your team or clients really happy with their experience using it then make sure they have someone who knows how difficult our data can be! I've been working in Market Research as well as managing my own internal teams so am very familiar with what we're looking at when assessing new tools - unfortunately zin still struggles where there would otherwise not even need to struggle by having all relevant information available from day 1 rather than waiting until after weeks spent sourcing people manually which has never happened before. Get some help early on because getting answers quickly will save time down the track once things get going properly. Our survey response rates improved immediately upon introduction; however due to poor training materials initially meant most users were frustrated within hours resulting in low overall engagement levels meaning less useful responses over longer periods and also.

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Pros
  • Excellent support
  • Great UI/UX, easy for anyone without tech knowhow (me)
  • Many great options out of box including mobile phone functionality &amp ; quick feedback loops that inform decisions easily made possible via email alerts.
  • Multiple ways around any issues should problems occur e.g reverts etc..to previous version