The platform is easy to use, has an intuitive interface with many useful tools that help us in analyzing our data very fast without any complicated steps or procedures required from users side as well! I do not have anything negative about this tool so far but if you are looking out of box solutions then also try it once because its highly recommended by me!! We can easily analyze all kind business problems like customer retention rate analysis using stratioTEC's real time analytics dashboard which helps user understand what they need next step should be taken up!