Not hard plastic, but not thin soft plastic either. I read a product review that suggested placing the rough sides of the velcro on the underside to secure it to the carpet. I think I will because I bought this due to my previous holder dropping drinks or the entire holder tipping over during turns. There are no rubber grips to secure drinks, but that's no big deal. I think I'll go to a craft store and buy a sheet of foam rubber to cover the edges of the holder. Holders can be attached in different diameters. The maximum diameter holder opens about 5 inches. Also, it was great to know that it was made in my hometown of Emporia, a KS.Rebranded product. The Go Gear Mini Console label covers another label called Auto Drive Mini Console Organizer.
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