I have naturally light ash brown hair. I thought I'd give him a whirlwind. I took about two hand spoons out of the jar and whatever was on the security seal to create a chin length bob. My hair was washed, unconditioned and was dry. I left it for about an hour, maybe longer, distracted by dogs, doorbell, phone, kids, laundry, etc. When I rinsed it, I did it over the sink with cold water. My hair inside looks burga during the day. On the outside, it's more of an ashy purple. I have blue tips on my hair, I made it by myself. That's how purple I made with this product. The product image is what was left after I did my hair. There's still a lot left. Hair dye/stains stain things. Use gloves and wipe up stains immediately. I had a purple spot on my ear that I missed and the eye makeup remover worked.
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