We needed replacement bulbs for our bedroom ceiling fans and we also wanted to make sure the bulbs were 3000K as we like how they look compared to the 2700K bulbs. 3000K color is slightly whiter than 2700K lamps (which I find can sometimes look a bit too warm) without the "sterile" quality of bright white/fluorescent lamps. Our bedrooms are decorated in a neutral contemporary color scheme and we think these 3000K lightbulbs complement our room color and decor choices. These bulbs go very well with our ceiling fans and give off a nice, even light throughout the room. I definitely recommend them!