I like that this program is easy enough anyone with basic knowledge could use it without much training needed. It has all you would expect out of any modern CRM system including email marketing automation/list segmentation capabilities which are very powerful features in themselves! The support team at Salesforce was quick to respond when we had questions about our implementation process but they were also incredibly responsive during testing once implemented (we ran into some issues). This software solves many problems businesses have around customer information management by combining various tools under one roof allowing your employees access across multiple platforms. We've found ourselves solving previously separate tasks together instead now having them work more closely together towards achieving common goals!