
I ordered this for my new IONIC watch mainly because of the color which was not available directly from Fitbit. I wasn't expecting the quality to be as good as the more expensive Fitbit brand, but I was pleasantly surprised. The strap fit me perfectly and although I initially found the new style buckle (on both this and the original Ionic strap) difficult, once I got used to it I could never go back to the old style buckle with loop. The way this holds the end of the strap securely in place with nothing dangling past the loop is amazing. And once you get used to this stylish closure, you'll find that it's a lot easier and faster. The material of this strap is very comfortable, maybe even better than the black that originally came with my watch. And I bought the slate blue from another seller who is just as good, so the reviews and ratings are almost identical. BUT this navy blue stripe from Maledan I think goes a lot better with the blue jeans and blue jogging pants I usually wear.

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