I like that this is able to make it very easy for us to be creative (by allowing you lots of options) in creating our own videos, as well as uploading them straight from your camera roll! There's nothing about this program we dislike; however, if there was something else out there with different features or capabilities, then perhaps those would have been added here too - but they haven't yet. We're using this software primarily because it allows me to take my photos directly onto their website without having to upload each photo individually which saves time AND makes sure all images are uploaded at once when publishing content via email/social media channels. It also has some really handy tools built into its editing toolset so even though you can use other programs such as Photoshop etc., sometimes it's nice just to open up one single file rather than multiple files in order to get work done faster.