Bought to replace a similar product from another brand. They are easy to install. I like that there are 2 LED strips per cable instead of 4 individual cables for 4 LED strips. They installed one in the middle and the second at the end of the cord. This makes installation much easier and I think easier to hide the wiring. I like the fade feature rather than repeating a static color or very quick color changes like a strobe. As a taxi driver, the flashing lights are terribly distracting and the hide option is boring. My only complaint is the adhesive on the back of the strips. They're not very sticky. They adhere to hard plastics (e.g. in car interiors) within 30 seconds. I ended up using super glue and they're not going anywhere. I spent more time hiding the wire than anything else. The light is incredibly bright, although you can dim it to your liking.
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