I read reviews on Amazon that almost put me off buying it. VERY glad I chose this! (Bought at Sally's Beauty. Cheaper.) Here's my experience: After washing my dark blonde base/blonde hair with a double blue shampoo treatment (5 minute treatment), my base color turned coppery orange and my highlights turned yellow. Plus it dries out your hair! I was in despair by Sally - the clerk saw what I needed and recommended 2 products and I chose the Blonde Brilliance Elixir because she said it was moisturizing. Overall my hair is in great shape and I don't use a lot of product but I needed to do something. Since my hair was already washed, I just wet it, applied the elixir and let it sit for 3 minutes. I could see it literally chilling my color as it worked. When I washed and dried my hair I was delighted. The base color returned to a dark blonde after just 3 minutes of use and the highlights became more ashy. I was so happy I called Sally to say thank you to a member of staff and wrote this review because this product deserves praise!
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