The design is very user friendly! I like that it's intuitive; so easy for anyone with little experience or training in any kindof software system can use all aspects without much difficulty at first glance - this makes me feel safe using their service because they are not going out there tryingto make money from my data (or lack thereof).
It also gives you full control over your job search profile/experience when applying online which allows us great flexibility regarding searches done outside work hours / different time zones etc..