I love how user friendly this is. The ability to have multiple product categories, as well as specific products within those categories. It was very easy to customize the look of my website. The support team was great in helping me with any questions that I had. I think they could add some features that would be beneficial for people who are not so tech savvy. This is an easy way for caterers to connect with their customers. I also like that you can create unique menus for each event. The ability to customize your own logo and colors is also awesome.