I like that you can do so much with this platform! You're able track everything from engagement rates (which is what we really care about) down through click-throughs for each of your platforms or adsense accounts etc - it's all there in one place which makes life SO easy when trying manage multiple campaigns across many different channels/platforms at once!! We have used gamesights before but never as thoroughly nor had such great success using their reporting tool afterwards either :) It would be nice if they added some more options into our dashboard area though ebb & flow could also just mean adding extra buttons rather than changing how things are laid out? Still very happy overall however given time i'm sure these issues will resolve themselves too ;) Just get yourself set up properly first by setting goals then reviewing reports regularly after launch day / campaign end date! They offer training sessions via Zoom should anyone feel unsure.