The platform is easy to use for even non-technical users and has a lot of features which makes it easier for me to do what I need to do with the ads. They have also recently made some changes which makes them more user friendly and have reduced the number of clicks one has to make to get an ad up and running. There is nothing really which I dislike about this product. It does everything that one needs and it is not very expensive compared to other products in its class. If you want a simple way to manage your ads then this is a great option. We use Kritter Ad Trading Stack to show various types of video advertisements on our website. We were able to achieve better results than we had expected. This has increased revenue which we can use to increase the size of our team.