The best feature for me is that I can have multiple URLs in my account so that when there are updates or new pages being added by the website then all these links get updated at once. Sometimes they need some time before updating but it's not an issue. A bit expensive if compared to other tools available out there, however one gets more than what he/she needs. This tool has been very handy for our organization and we've also come across few issues which were resolved within 24hrs. We're using this product mostly for news articles related to health topics and education sector.