It is very easy for my customers with no experience in insurance purchasing process like me! I can easily set up an account profile which includes all necessary information (car make/model etc.) about our fleet so that it’s easier when we are looking at different offers by comparing rates offered between multiple companies or providers.
There could be some improvements regarding data security as well but other then this everything works perfectly fine - just use it :) The main benefit here was saving lots of money compared to traditional way where you have to write several letters requesting quotations before getting final quote.