I bought these after deciding to switch to a cruelty free toothpaste. I was a bit nervous considering I've been using CREST for years! I wanted a fluoride toothpaste as I was still undecided about the benefits of fluoride after reading some articles so I decided to go ahead and buy this toothpaste. The mint flavor is really refreshing and doesn't taste artificial like many Colgate and Crest toothpastes. The lack of these artificial flavors is a bit difficult to get used to at first, but it's great once you get used to it. My fiancé doesn't do animal rights and actually only switched from Colgate because he liked the volumes better. It doesn't foam as much as other toothpastes and I highly recommend it! Some people have scared me with sores and such in their reviews, I haven't seen any negative side effects and people say my teeth look a lot better and brighter.
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