Given that this product is clearly intended as a knock off of another product and IS the perfect knock off at an insanely low price I give this product 5 stars. I have a few shades of the original and the formula matches the feel and feel perfectly. Like the original, it's a matte formula that dries to the most comfortable matte shade I've ever encountered, not flaky or sticky. Color holds up decently when drinking and talking, but not when eating, and reapplying can cause lips to become a bit rough if product residue hits a fresh coat. Every time I apply one of these I need some recovery time to hydrate my lips afterwards. As a fair-skinned woman with auburn hair, I find that I have to opt for earthy tones in my makeup to avoid looking like a clown, and any of these shades (with the possible exception of the golden shade) work well. ok for my coloring. Even the boldest shades have an earthy undertone.
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