I was hesitant to go with this brand as I've only used GE, Philips, Feit and IKEA. These brands have not been as reliable in the past, but I was concerned that this might be less reliable. I gave it a try due to the $7 cost for two 3-way bulbs from about 1/3 of the brands mentioned. 40/60/100W were bright and at 4000K it looks daytime with no bluish tint. So far it's been great!
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