The best part is that it can be used for multiple purposes like tracking, data collection, customer feedback etc. It helps to integrate your database with other platforms as well. Nothing much I would say about this tool because it's very good at its job but there are some minor issues with UI which needs improvement. If you want to use any of these tools then definitely go for rapidi online otherwise just stick with simple excel sheets or even word documents. We are solving our problems related to sales reporting by using this software and we are able to track all major activities in one place.