They are much smaller than regular incense sticks but worth the price. They are about half the length of a typical incense stick. I plan to buy more flavors and will buy this one again. The smell is strong of lavender and the scent will easily fill a small to medium sized room. He's not too strong but I prefer not to sit next to him as he burns. It's not overly smoky, doesn't smell like smoke or burning, and because it's a Japanese-style incense stick it doesn't leave a stick in it, it burns. very little length is wasted until the end. I would recommend using a ceramic or metal burner as it burns to the bottom. The wood holder can be burned. This incense has a small holder, but it doesn't collect the ash because it's very small. I prefer something with less cleaning but nice to have it on!
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