It is easy & fast to set up - you don't have to learn anything special about crypto transactions! Their customer support team has been fantastic at getting back with me when I need them for any questions/issues as well.
If they add more payment options like Paypal would be awesome! They are trying out newer ways to get our business into using cryptocurrency so we're still waiting for some other services to launch but it's worth watching what happens next year. We've had great success converting people who normally wouldn't use bitcoin because there was too much hassle involved. Now everyone wants one.