I like that they are always up to date with amazon, new products coming out regularly! You can't get enough of them!! They also have great customer service (which is hard for me as i'm usually not very nice!) but if your having an issue or question you do receive responses quickly from their team- so good communication skills required here. The only thing about bella vixie it's price compared some other providers in this space - however there isn't much difference between most companies when all things considered other than pricing which we're fine with at least until something comes along better then what was provided by us previously.