The ability to use it across different platforms, such as mobile phones or desktop/browser. It’s also very easy to create surveys in multiple languages without having too much of an understanding about their language structures (or lack thereof). I would say that some features require more work than others - but overall there are not many problems here! You can have quite complex questionnaires which you might find difficult using another software like SurveyMonkey if this was something they didn't offer natively within E-Research. We needed something we could easily send out via email & get feedback from our target audience straight away so were looking at ways around building custom databases ourselves, rather then relying solely upon existing sources online such as Google Forms etc..