The ability of this product is that it can be used as an integrated solution where you have multiple products like video conferencing or audio visual solutions within one platform which makes managing everything easier than ever! I love how easy it was when we tried using brandimusic in our previous companies but now things seems so complicated compared what they did before! It's not much since its very straightforward just need some time getting use too but if u know exactly wat ur doing then there shouldnt any issues at all!! We manage meetings better by having everyone working from home instead meeting us together face-toface because every person has their favorite playlist ready for them whenever needed!