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Pivian Marketing Cloud Review

3

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Very good

Revainrating 4.5 out of 5  
Rating 
4.3
Marketing, Demand Generation

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Description of Pivian Marketing Cloud

The Pivian Resource Center is search engine and mobile optimized "out-of-the-box" and customizable: Use your own branding and domain, integrate it into your website and get started in minutes! The Pivian Marketing Cloud – consisting of the Pivian Resource Center, Pivian Lead Database and Pivian Marketing Analytics – will push your inbound content marketing and Marketing ROI a bit further.

Reviews

Global ratings 3
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Type of review

Revainrating 5 out of 5

Excellent option and support should your need it

I like that they are able to set up campaigns for multiple channels such as social media posts with Facebook ads or Google Adwords (or both). Also love how you can track everything from clicks all way through conversions once someone has clicked one link vs going directly there yourself via URL etc.. There's not much out their yet but we've been using them since last year when our old platform didn't have some things which were essential now so no complaints here at least :) Their customer…

Pros
  • You're free, simple & easy to use toolset
  • Customer support available 24x7! Great experience in general even though it is still fairly fresh product wise.
  • The functionality provided by campaign management system allows me do more than ever before possible within my existing budget
Cons
  • There are nuances

Revainrating 4 out of 5

Great customer service - useful tool

I love that we can use our data to target specific groups within our organization when creating campaigns for email or social media outreach. Also like how easy this program makes it to create new lists with different criteria from what you are currently using. There isn't anything really bad about this system; however, there could be some improvements made regarding user interface. This software has been very helpful for us as we were able to easily segment our leads by interest level, type…

Pros
  • Ability To Segment Our Leads
  • Easy Way Of Creating New Lists With Different Criteria From What We Are Currently Using In The Program
  • Create Campaign Based On Various Tactics You Can Use For Email Or Social Media Outreach And Targeted Groups Within Your Organization (Different Types/Sizes)
Cons
  • User Interface Could Be Improved

Revainrating 4 out of 5

Great platform for tracking conversions & conversions alone

I love how user friendly this program can be for beginners as well as advanced marketers alike. Everything was easy to understand when researching ways that fit my style/needs. It's great being able to see stats with different data points compared over time which helps me make better decisions without any confusion or hesitation from the software itself (if you are using more than 1 analytics tool). What i did not like about this product overall was the customer service department didn't seem…

Pros
  • The ability is extremely helpful in tracking campaigns.
  • Very simple layout
  • Extremely fast loading pages / speed