Attract Customers with Eye-Catching Food Displays
In the competitive food service industry, an attractive and enticing display of foods can draw customers in and boost sales. The right food merchandising encourages impulse purchases and highlights menu items. Here are some tips for creating food displays that catch the customer's eye.
Use Strategic Product Placement
Locate food displays in high-traffic areas where customers wait in line or near the register. Placing eye-catching displays near the entrance pulls customers into your establishment. Displays along aisles and counters encourage add-on purchases.
Highlight Top Sellers and New Items
Showcase signature menu items and new food options on attractive displays. Special stand-alone units placed around the serving area remind customers of popular picks. New products on a front table or shelf encourage diners to try something different.
Layer Displays for Height and Visual Interest
- Use risers, stands, and variable height display pieces.
- Angle dishes and containers for depth.
- Add height and dimension with fruits, greens, and other food garnishes.
The layered look catches the customer's eye and shows off the textures and colors of dishes.
Use Props and Decor Strategically
Accent displays with props and decor that reinforce your theme or cuisine type, such as:
- Burlap, crates, and chalkboards for a rustic cafe.
- Travel memorabilia for an international restaurant.
- Vintage books, flowers, and tea cups for a tea room.
Thematic embellishments make food displays more memorable and Instagram-worthy.
Refresh Displays Frequently
Rotate items regularly to tempt repeat customers with something new. Update displays seasonally, weekly, or even daily in some cases. Frequent changes create a sense of urgency and scarcity.
Light Displays to Make Foods Pop
Proper lighting ensures food is shown in its best light. Spotlights and LED lighting strategically highlight foods and bring out appetizing colors. Growing in popularity are lighted acrylic risers that illuminate foods from underneath.
With smart merchandising and eye-catching displays, you can entice customers and increase food sales. Pay attention to what foods sell best when displayed prominently. Experiment with different display locations, props, and lighting to determine what attracts your clientele and suits your establishment.
Top products in 🍽️ Food Displayware & Signage
Choose Durable Materials for Long-Lasting Signage
The materials used for restaurant and food service signage impact how attractive, readable, and durable your signs will be. Choosing the right materials ensures your signage withstands high-traffic environments and continues effectively marketing your business.
Indoor Signage Materials
For interior restaurant and cafe signage, consider these durable options:
- Acrylic - Scratch-resistant and easy to clean. Translucent for back-lit signs.
- Aluminum - Lightweight but rigid. Withstands weather if used outdoors.
- Foam Board - Affordable and easy to cut. Won't warp with humidity changes.
- Polycarbonate - Shatterproof and very durable. Can be engraved.
Outdoor Signage Materials
Outdoor restaurant signs require weather-resistant materials like:
- Aluminum - Withstands sun, rain, and wind without rusting.
- Stainless Steel - Durable, rust-proof, and easy to sanitize.
- Exterior-Grade Plastics - UV-resistant plastics include polycarbonate, PVC, acrylic.
- High-Pressure Laminate - Weatherproof and scratch-resistant for menus.
Material Thickness
Thicker materials resist warping and denting better. For example:
- Acrylic signs should be at least 3mm thick for durability.
- Aluminum can be 1/16" to 1/8" thick depending on sign size.
- Foam board signs look best at 5mm thickness or more.
Hardware and Coatings
Proper mounting hardware and protective coatings also boost sign longevity. Consider:
- Stainless steel mounting hardware that won't rust.
- Clear coatings and laminates to guard against sun damage.
- Graffiti-resistant coatings in high-traffic public areas.
For permanent exterior business signage like your restaurant's name, invest in quality materials made to last for years with proper maintenance. Changeable daily menu boards and promotional signs can utilize more affordable materials since they are replaced regularly.
Choosing the right materials boosts the longevity of your signage investment and keeps customers informed about your business!
Create an Inviting Atmosphere with Custom Menu Boards
An eye-catching, custom-designed menu board makes a great first impression and sets the tone for the dining experience. Whether building your restaurant from the ground up or renovating an existing space, investing in creative, customizable menu boards is worth the effort and cost.
Reflect Your Restaurant's Unique Brand
Menu boards crafted specifically for your business help reinforce your restaurant's look and feel. Tailor menu board styles to complement your decor, whether the vibe is:
- Sleek and modern with metal finishes
- Rustic charm with chalkboard panels
- Retro diner with neon lighting
Matching menu boards to your brand makes a cohesive visual statement.
Incorporate Good Design Principles
A professional designer can craft boards that are both attractive and easy to read. Components like:
- Legible fonts and letter sizes
- Logical layout and groupings
- Pleasing color schemes
Guide the customer's eyes to important information.
Use Quality, Durable Materials
Choose sturdy menu board materials that can handle heavy use and cleaning, such as:
- Powder-coated metals that resist chipping
- Shatterproof polycarbonate or acrylic faces
- Fade-resistant prints under protective laminates
Durability ensures your boards stay looking fresh and professional.
Backlighting and Special Effects
Modern effects like LED backlighting in acrylic boards, neon signage, and digital displays enhance aesthetics and readability. When integrated tastefully, special effects add wow factor and make your boards stand out.
Reinforce Your Brand Story
Tell your restaurant's unique story through custom artwork, photography, and graphic elements on your menu boards. Show your personality while displaying your offerings.
With custom menu boards aligned to your brand, you make a great first impression that carries through the entire guest experience. Customization allows you to create an inviting, on-brand atmosphere from the moment customers walk in.
Spotlight Specials with Illuminated Signs
Using illuminated and backlit signs is an eye-catching way to promote daily specials, seasonal offerings, and limited-time menu items. Strategic sign lighting captures customer attention to boost specials sales.
Increase Visibility of Specials Boards
Lively, luminous signs placed in key locations get your specials noticed. Ideal spots include:
- By the entrance
- Above the counter or near the register
- Next to menu boards
- On pathways leading to the ordering area
Positioning illuminated specials where customers can't miss them tempts impulse purchases.
Bright Backlit Boards
Backlit boards place your light source behind the sign face for vibrant illumination. They are commonly made of:
- Acrylic for uniform luminosity
- Aluminum with cutouts creating a glowing silhouette effect
- Colored transparency film for bold backlighting
Vivid backlighting attracts attention indoors or out.
Flexible LED Lighting Options
External LED lighting offers affordable illumination that can be aimed at nearly any sign material. Choices like:
- LED strips and bars
- LED spotlights
- LED panel lights
Easily update signs by swapping out graphics between LED fixtures or strips.
Lightboxes for Eye-Catching Effects
Lightboxes illuminate printed graphics or posters enclosed in a metal or plastic tray. Popular picks include:
- Edgelit lightboxes with sidelines that glow
- Direct lightboxes with LEDs or fluorescent bulbs behind the graphic
Vibrant lightbox effects add flair to your specials signs.
Illumination instantly livens up specials boards. Experiment with lighting placement and brightness to make your daily specials impossible to ignore.
Guide Diners with Clear Food Labels
Clear and consistent food labeling helps guide customers when ordering and improves communication between restaurant staff and guests. Follow labeling best practices to avoid confusion and meet any dietary needs.
List Allergens and Ingredients
Highlight potential allergens like dairy, nuts, wheat, and soy. List key ingredients for customers with dietary restrictions. Example label:
Black Bean Veggie Burger
Contains: Soy, wheat, egg. Vegan upon request.
Call Out Dietary Categories
Use icons or terms like "gluten-free" or "vegetarian" to call out dietary options. Be accurate to avoid dissatisfied customers.
Format for Easy Scanning
- Use consistent layouts customers can scan quickly.
- Group related info together - ingredients first, then nutrition facts.
- Use headings, bullets, and bold text for emphasis.
Write Menus for Clarity
Use clear menu descriptions customers understand at a glance. Avoid vague terms like:
- "House sauce" - instead, list ingredients like "chipotle aioli"
- "Market vegetables" - instead, name specific veggies used
Describe Dishes Accurately
Label menus honestly so customers know exactly what they'll receive. Call out:
- Portion or serving sizes
- All ingredients and toppings
- How dishes are prepared and cooked
Note Price Changes
If raising prices, note it on menus so customers aren't surprised. Example:
Now Serving Certified Angus Beef - Additional $1
Clear, consistent food labels set proper expectations and may encourage ordering by customers with dietary needs. Take the time to craft descriptive, accurate menu language.
Display Baked Goods Beautifully with Display Stands
Showcasing scrumptious baked goods attractively inspires impulse purchases from customers with a sweet tooth. Elevating cakes, cookies, pastries, and breads on display stands puts them at eye-level and gives them star treatment.
Multi-Tiered Cake Stands
Stagger stacked treats on round, ascending cake stands. Tiers create height and allow featuring a variety:
- Cupcakes and macarons on the top
- Cookies and small pastries on the middle tier
- Whole cakes and tarts on the bottom
Angled Two-Tier Displays
Acrylic risers angle baked goods to give customers the best view. The lower tier can hold large cakes and pies safely, while the top tier lets smaller items shine.
Vertical Dessert Towers
Free-standing vertical displays let you artfully arrange:
- Cupcakes and donuts on pegs
- Shelves holding berries, cookies, and snack cakes
- Plexiglass rods to suspend macarons and truffles
Decorative Stands for Counter Display
Glass domes, cloches, and cake stands give high-visibility protection and elegance:
- Cupccake stands display bite-size treats behind glass
- Crystal cake domes spotlight frosted creations
- Two- and three-tiered stands raise cookies and dessert bars
Merchandising for Maximum Appeal
Use decorations and props to enhance the appeal. For example: fresh flowers, fruits like strawberries, or related beverage displays like coffee pairings.
The right display stands showcase your delectable baked items in ways that maximize temptation and sales.
Maximize Space with Modular Display Systems
Modular food display components allow busy restaurants and cafes to reconfigure layouts quickly to accommodate seasonal menu changes, promotions, and events. Adaptability maximizes your kitchen's production area and front-of-house merchandising space.
Mix-and-Match Displays
Modular display pieces let you update layouts by rearranging or adding components like:
- Magnetic dry erase boards
- Adjustable shelves and food shields
- Interlocking food pans and risers
- Mobile merchandising carts
Flexible Shelving Units
customizable shelving adapts to changing needs. Features like:
- Interchangeable shelves and baskets
- Fold-down shelf options
- Wheels for mobility
Keep shelving productive through reconfigurations.
Hybrid Refrigerated Units
Combine open display and closed refrigeration in one adaptable unit:
- Adjustable cold shelves
- Sliding or modular glass doors
- Mix of cabinets and display sections
Wall-Mounted Storage Rails
Standardized rails on the wall or ceiling let you hang interchangeable components like:
- Utensil holders
- Condiment bins
- Spice jars
- Pot racks
Mobile Stations and Carts
Optional locking casters let carts and stations easily roll where needed - front counter to kitchen to storage.
Modular components maximize merchandising options in limited kitchen and serving spaces. Allow flexibility to refresh your displays and accommodate seasonal menu and event needs.
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Benefits of Amazon Prime for Food Displayware & Signage
For restaurants, coffee shops, and other food service businesses, having an Amazon Prime membership can make purchasing displayware and signage more convenient and affordable. Here are some key benefits Prime offers when buying retail display supplies.
Free Two-Day Shipping
Prime members enjoy free two-day shipping on millions of eligible items. This allows you to quickly acquire display pieces like acrylic sign holders, menu boards, serving trays, and other retail merchandising supplies with minimal wait time.
Free One-Day and Same-Day Delivery
For an additional fee per order, Prime unlocks one-day and same-day delivery options for in-stock items. This accelerated shipping allows last-minute purchases of display risers, sign frames, food shields, and other items you need urgently.
Free Release-Date Delivery
Ensure you receive pre-ordered display products and signage on their exact release date with Prime's free release-date delivery. This guarantees new product unveilings, store openings, and promotions go off without a hitch.
Access to Lightning Deals
Prime members can take advantage of time-limited Lightning Deals to score significant discounts on retail supplies. This includes periodic bargains on food service displayware like warming trays, beverage dispensers, and promotional signs.
Business Pricing
Business Prime members can benefit from bulk order discounts and business-only pricing on displayware and signage. This makes regularly restocking merchandising supplies more affordable.
The convenient shipping and purchasing perks of an Amazon Prime subscription can streamline the process of acquiring foodservice displays, menu boards, signage, and other retail merchandising essentials.
Showcase Your Food In Style With Our Displayware And Signage Products.
Food presentation is an essential aspect of the food service industry. Displayware and signage products can help you showcase your food in style and attract more customers. Here are some ways these products can benefit your business:
What Are Some Popular Types Of Food Display Stands?
Here are some popular types of food display stands that can help you showcase your food in style:
