Bought to replace the small Canon ELPH that my wife lost. She carries it in her purse for situations where her phone camera can't handle it (e.g. high quality pictures, lighting issues, zooming needed, etc.). It's really pretty and we both like the increased zoom (10x, their previous ELPH only had 5x optical zoom). One minor complaint is that they've moved some of the buttons on the back of the camera for no apparent functional reason (the view picture button is now a "?" button and the record button has been replaced with a "?" button). .
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