I purchased this and many other products after seeing a demonstration of these products by one of my favorite YouTubers. After that I got a bunch of videos in my feeds with all sorts of little channels talking about how good these products are and I could smell the marketing campaign. While there's nothing wrong with promoting their products, I feel like YouTubers aren't being very honest unless they're paying for products and pretending they just bought something. In any case. I'm happy to report that this liquid is really good. . I use it with a G9, a fairly heavy mirrorless camera and a set of Panny Leica lenses. I think the nicest feature is that it's "spring loaded" or set to balance the downward direction of the lens, making smooth panning with heavier lenses much easier. You might not like it if you don't expect it - I haven't heard about it in the reviews I've looked at. It comes in a VERY nice laser cut neoprene box. iFootage, please consider just putting this in a cheap box and save us and the environment. Who keeps the tripod boxes? Luckily, the branding isn't too bad with a single iFootage logo on the side. Still too much. The tripod I bought from them looks like a Nascar caterpillar. Anyway, I think the price is solid, the quality is good and you should consider buying it. :)
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