The best thing about this tool is that it provides us with excellent support when we need help or have questions. It is very easy for non-technical people to use as well! We were able to find some insights into our marketing strategy using their platform. Their team was also very helpful throughout the entire process. They give you all kinds of tools so I think they're great if you don't know what exactly you want to do but just want to get started quickly. There's nothing really bad about them; everything seems pretty good. They can be costly though which makes me hesitant to keep working with them. If you are looking for something quick and not too technical, then go ahead! You will learn things like how to set up Google Analytics easily.