The features are very useful for any business, especially when you have to promote your services or products using visual content like videos advertisements etc., this software has all that in one place which makes it easier than if I was doing everything manually as well! It's easy enough even an amateur can use without having much training (I'm not being critical but just giving my honest opinion). Nothing really bad about datanami so far!! You should give them try because they offer great support with their free trial version too. My organization uses these tools daily since we're always creating new marketing campaigns every day through social media posts advertising events news items promotions ect..