I like that it is easy to use with many options available as well has being able to customize my own modules of content without going through an outside vendor which can be expensive in some cases! It does take time getting used but once its set up everything works great!! We have been using paradisolms since we started our business (about 4 years now). The support staff at paradigm always goes above & beyond their callings by helping me every step along way when needed even if they didn't know how something was done before i asked them :) They also work closely together so everyone knows whats happening within your organization no matter where around world from each other.