The best thing about this software for me was that it helped us create 360 views of our properties, which were really helpful in terms of marketing them online as well! It's quite expensive but if you have enough budget then go ahead because I'm sure your investment will be worth every single penny spent!! This should definitely help improve sales at least by 10%.
For example we used to do house visits before using concept three d so now people are more interested when they visit houses through websites like Zillow or Trulia etc. Also, creating immersive videos has been much easier compared to doing so manually! We can easily upload photos from phones/tablets without any issues (it just shows up automatically). Creating VR tours also became very easy once we started working on these projects! Using concepts three D allowed us to take advantage of all new features being introduced.