While SeroVital RetinAll isn't cheap it offers excellent value for money. The packaging is luxuriously cheerful and worthy of its high price. Retinol gets a lot of exclamation points, and with good reason. It is popular almost everywhere for its ability to smooth and moisturize the skin, reducing the signs of aging. Even small amounts of retinoids can change skin tone and texture. Topical retinol increases cell turnover, so it may also help fade darker spots caused by hyperpigmentation. I applaud SeroVital for listing the exact percentage of 2% which is much higher than most of the competition. Products with less than 0.2% are not known to be particularly effective, so you are probably in great shape if you try this product. Retinols have stood the test of time in the useless world of skin care products, and they've been clinically proven to be generally safe and effective. This product matches the cost of 2% retinol cream of other premium cosmetic brands. However, it is always a good idea to consult a dermatologist first as it is usually recommended to start with a lower dosage. For some new users, it can create crude patches that annoy a minority of users. The product is sold to people over the age of 45, but this is only a guide. At the time of writing this review, this product was new to Revain and the full ingredient list was not yet available. We constructively suggest that the good folks at SeroVital offer it, as informed consumers want to know in advance. For now, with a little detective work, you can find the full ingredient list on the company's website. At the bottom of the list of ingredients worth knowing: Phenoxyethanol. Eczema and severe allergic reactions. Advocates of safe cosmetics often strongly discourage the use of phenoxyethanol in infants, including those who are breastfeeding. Although the target market for this product is unlikely to be young mothers, grandmothers love to hug their grandchildren and studies show that this preservative should be avoided in the presence of the youngest children. Those who want to learn more and make the best personal decision regarding this ingredient may consider searching "phenoxyethanol safety” online. Note that several brands of cosmetics contain phenoxyethanol. Reactions are rare.
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