I like that it's so simple to use, but also has many features for customization! It is very user friendly with quick access of all your communication tools in one place -- email marketing campaigns are super powerful when used correctly (and you can do this without any coding knowledge!).
The ability to quickly create personalized emails makes creating content much easier than having multiple different programs or platforms open at once while writing an article/blog post etc., which saves tons time as well!! Great product overall - highly recommend if looking into digital media management software options out there today. We have been able see results from using our own custom templates right away since we started implementing them last week within just 2 days after launch date. !