JUST LOVE IT! I've been using vegan organic mascara for a few years. I started with Physicians Formula, then switched to Pacifica, then to another Naturally Rooted brand and finally to the Swedish brand Lumene. They were ALL gentle on my lashes and I felt they looked great, I haven't had any bad experiences or regrets, but some were a little thinner than others (needed more layers), others were easier to blend than I would like, some were more difficult to apply. snyat.u had all the pros and cons. However, THIS brand seems to have the best of all worlds! I find it very creamy, it does NOT irritate my eyes, but the best part is that heavy, intense, sweat-soaked, hardcore workouts at the gym do NOT go with this mascara! It doesn't even start! I only apply it to my upper lashes for this purpose, but still don't smudge! Then I just wash it with coconut oil and some mild soap like Dr. Bonners off. I'm a fan on many levels!
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