I like that it is easy to use for all ages - my teenage boys can navigate through it just as well as me! The support team is excellent; they are always quick to respond to questions via email. Sometimes the app doesn't update properly so we have to manually input updates once in awhile. It's not expensive at all (free!). You get what you pay for. We've been using this service since before Christmas when another program was charging us $30 per month. They're still doing that now but after seeing how much simpler their system has made things, we'll stick around until they drop it again. This is great if you want an online presence where customers can browse items available for sale or purchase them directly.