The product is very easy to use, has an intuitive interface that allows you to get results immediately; it's also really cheap compared with other options available out there. I don't have any dislikes as such but would like more templates for different industries (eCommerce) so could be better at supporting clients' business needs. We are looking into creating dynamic email campaigns using this tool which helps us reach our target audience effectively by providing them relevant information about their products/services within seconds of opening the mail.