I like that it can be used in combination with other products, such as Twilio SMS or Zapier to create new integrations.
It’s easy enough to set up at first but if you want more advanced functionality then there is some extra cost involved (I think this may have changed recently). The price has increased since when we were using it so make sure you take into account how much your business uses the tool before committing. We are solving our customer support team's problems of dealing with outages by providing them with automatic notifications about any downtime they could potentially encounter.