The best part is that it really does what it says about being helpful. It's simple to add, easy to use, and easy for users to understand how this works as well. I had been looking at several apps like Convertbot but none were user friendly or allowed customization. This was so useful because we could easily change our text without having someone else edit them for us. Nothing in particular. Just making sure they didn't have any bugs when you used it. We made a lot more sales than expected using conversion alerts!