Photo quality: Photo quality is somewhere between a Polaroid instant camera and professional printing. Colors are inaccurate and some detail is lost when printed. As far as I can tell, it's practically on par with any other portable instant printer (Polaroid Zip, HP Sprocket, or Canon Ivy). Size: This is the smallest portable photo printer on the market (and the newest as of January 2019). If size is important to you, choose this over the Polaroid Zip, HP Sprocket, or Canon Ivy. If you don't mind that, save $30-$40 and buy one of these. FUN: It's great to be able to print a 2" x 3" sticker from your phone. The kids love it and it's very easy to keep a running journal with it. Something unforgettable happens, you just print out a photo, put it in a magazine and then quickly write a note. This allows for instant journaling (especially for kids) that no other technology allows.