I like that it was easy for me as an individual founder/owner with no previous experience of running my own startup or legal entity formation service provider - this made getting started extremely simple! The customer support team can be helpful but often times you will have to ask more than once before they respond; also make sure when signing up through startpack plus plan get some sort of referral code so their reps know who referred them (it's not obvious). It has helped us set up our organization legally at such little cost compared to other providers we looked into including lawyers etc.