Review on JSAUX USB C to USB C 100W Charging Cable 2 Pack [6.6FT&10FT] – Compatible with MacBook Pro, iPad Pro, Samsung S20, and Pixel – Fast Charging and Syncing by Russ Charmin

The nylon braided cable seems stronger than the cable that came with my expensive MacBook Pro and has a better grip. But perhaps the most significant difference (aside from the length) is the durable black rubber used to protect the ends from damage. So if a better quality cable is so cheap, why doesn't Apple use it, especially in their luxury models?