I like how easy it is for my clients' users can see their own campaigns in real time as they are sending them out across multiple channels including SMS Text Messaging & Email Marketing - also great option would be having an app or mobile friendly website so user's don't have this problem! Sometimes we need more details about why some things didn't work when creating our new campaign from scratch (like what errors were seen) but overall everything has been good thus far!! We've used all different types messaging platforms before so there wasn't much issues switching between tools which was nice especially since most companies charge per transaction fees if you switch too often haha.- Creating automated emails via text message/SMS texting using auto-responders helps us keep contact rates consistent every month no matter who signs up through various sources such as direct mail lists etc.