Review on Chermayeff & Geismar & Haviv by Jonathan Abreu

I like that their work has an aesthetic quality to it - not just for advertising but also branding or product packaging as well. They're able to bring out beauty from even average products when they have little else going with them visually speaking! Nothing specific at this time; however we've used C&GH's services previously (branding) so there are no issues arising from our prior experience using these guys :) This brand was new territory though, which made me nervous initially since my expectations were set too high early-on thinking about how much money/product value had been invested into developing this particular item. We felt more confident once some initial prototypes came back looking very striking, showing potential customers exactly what "this" could look like if given enough resources behind its creation and marketing efforts.