Review on The Dialog LabMarketing by Aaron Carney

I like the fact that it is easy to use and allows you to customize your messages to your target market. It also provides great reporting capabilities for your team. There could be more features that are not readily available in the system. For example, it would be helpful if you could see what percentage of people have opened or clicked through to your website from within the email. This is a great tool to help segment your list and send targeted messages. We are able to view reports to determine which emails have been opened and which links have been clicked on. This helps us determine which emails should go into our next batch of emails.