We use Transforms for our business intelligence reporting, which is great because it's easy to learn, has endless customization options, and can be modified without needing IT support! There isn't anything I dislike about this product. The only thing that would make me like using another tool was if we could have more specific integration with other tools such as Salesforce or Office 365. That said, there are plenty of integrations available out in the market for those looking to connect their data sets together. Our BI team uses transforms when creating reports and dashboards so they can easily see all relevant information at once, without having to navigate through multiple screens.