It gives me an overview about my current situation - I can see what to do next. Also it helps you with your communication! Because I am working in digital world every day, there are always possibilities to misunderstand each other's messages. With syncforce, everything gets cleared up faster than before. The platform also supports video conferences which leads to even better results! There should be some new features which would make the experience easier for our customers. You have to pay per month because it's not free like many others platforms out there. But if you need insights into how to improve business processes, then syncforce has proven its worth time and again. As sales manager i'm focused on managing sales campaigns. We're using it to give feedback to our clients or prospects and prepare them for upcoming meetings.